Apple announced the future of the smartphone, iPhone X, in a gorgeous all-glass design with a beautiful 5.8 inch Super Retina display, A11 Bionic chip, wireless charging and an improved rear camera with dual optical image stabilization.
iPhone X delivers an innovative and secure new way for customers to unlock, authenticate and pay using Face ID, enabled by the new TrueDepth camera. iPhone X will be available for pre-order beginning Friday, October 27th in more than 55 countries and territories and in stores beginning Friday, November 3rd.
In addition to the iPhone X and a larger 5.5-inch iPhone 8 Plus counterpart, the iPhone 8 serves as the successor to last year’d iPhone 7. Like its predecessor, the iPhone 8 features a 4.7-inch Retina HD display but it has a slightly new look with a glass back panel that’s reinforced by steel and aluminum. This glass panel allows for wireless charging, and the dust and water-resistant design and comes in silver, space grey and gold.
Pricing for iPhone 8 and 8 Plus is $699 and $799 at 64gb and 256gb respectively. Pre-order starts on September 15th.
Apple also introduced the new Apple TV 4K designed to deliver a stunning cinematic experience at home. With support for both 4K and High Dynamic Range, Apple TV 4K features unbelievably sharp, crisp images, richer, more true-to-life colors, and far greater detail in both dark and bright scenes. With Apple TV 4K, viewers can enjoy a growing selection of 4K HDR movies on iTunes. Apple TV 4K will also offer 4K HDR content from popular video services, including Netflix and Amazon Prime Video, coming soon.
The Apple Watch Series 3, will add built-in cellular to the world’s number one watch. Whether users are out for a run, at the pool or just trying to be more active throughout their day, Apple Watch Series 3 with cellular allows them to stay connected, make calls, receive texts and more, even without iPhone nearby. The third-generation Apple Watch is an amazing health and fitness companion with intelligent coaching features, water resistance 50 meters and a new barometric altimeter that measures relative elevation. Apple Watch Series 3 comes in two models, one with GPS and cellular, and one with GPS, both featuring a 70 percent faster dual-core processor and new wireless chip.